TEDx Traverse City

"We created the advanced functionality of the
IncodeX One's Point-to-Point
and Point-to-Multipoint capabilities with simplicity
in mind.
"

–Scott Morrison
(Vice President of Sales, LEIGHTRONIX)

Check out the video for more information

Traverse City, MI—At the 2014 TEDx Traverse City (TEDxTVC) event, the Land Information Access Association (LIAA) and Northwestern Michigan College (NMC) expanded the event's reach even further than in 2013 with a total of five remote display locations using Point-to-Multipoint technology.

WBRW LogoThe actual live event took place in the Milliken Auditorium of the Dennos Museum at NMC with esteemed speakers presenting on various topics with an overarching theme of "Game Changers." As with the 2013 TEDxTVC, the Milliken Auditorium alone was not enough to house all the attendees at the sold out event. In 2013, a Point-to-Point broadcast displayed the event live on a large screen at the remote State Theatre in downtown Traverse City.

Building on that success, the 2014 event had five remote locations and utilized the IncodeX One™ Point-to-Point solution from LEIGHTRONIX to carry out a Point-to-Multipoint broadcast. The five locations included the Jay Dutmers Theater in the Dennos Museum, Scholars Hall on NMC's campus, Traverse City Central High School, the State Theatre in downtown Traverse City, and Traverse City West High School. The distance of these remote sites ranged from a theater within the same building as the live event in the Dennos Museum, to over six miles away at Traverse City West High School.

Point-to-Multipoint

To accomplish a Point-to-Multipoint broadcast, NMC and LIAA stationed an
IncodeX One at the live event in the Milliken Auditorium. At each of the five remote locations they had a high quality decoder to receive the IncodeX One's video feed. Multiple cameras at the Milliken Auditorium were fed into a production switcher. The switcher then routed the 1080i video feed into the IncodeX One, which encoded the video to a high quality H.264 stream for the Point-to-Multipoint broadcast and delivered the feed to the high quality decoders over an extensive multi-segment fiber network. The decoders then displayed the video on their respective screens with stunning quality, after being transferred at an incredibly efficient 6 mb/s.

Perhaps the most impressive of all the displays was at the State Theatre, which displayed the video using a high quality BARCO DLP cinema projector. The result was a crisp, live broadcast with minimal noise and encoding artifacts on a 50-by- 30 foot screen.

"We created the advanced functionality of the IncodeX One's Point-to-Point and Point-to-Multipoint capabilities with simplicity in mind," Scott Morrison, vice president of sales at LEIGHTRONIX said. "What's most impressive about this entire setup, outside of the outstanding quality of the display at each of the end points, would have to be how easy this technology is to integrate into any event broadcast setup, allowing users to affordably expand their audiences."

Advantages and Expansion

By utilizing the Point-to-Multipoint capabilities of the IncodeX One, NMC and LIAA were able to share the TEDxTVC with viewers on NMC's campus, in the State Theatre and Jay Dutmers Theater, as well as with students in two Traverse City public high schools. The Point-to-Multipoint technology coupled with the extensive fiber infrastructure available to LIAA and NMC enabled them to expand the reach of their event to people across the bay area, and eliminated the limitations of the physical space available at the Milliken Auditorium.

The Problem

With a growing audience for its annual event, in 2014 TEDxTVC expanded to provide five remote locations across Traverse City with a live feed of the main stage. To accomplish this, the organizers needed a high-definition Point-to-Multipoint broadcast solution.

The Solution

  • IncodeX One

How It Works

The IncodeX One encoder took the 1080i HD output from their production switcher, encoded it to a frugal 6 Mb/s H.264 stream and transported it over an extensive fiber network to five remote locations where it was displayed live on a large projection screen or monitor using a high quality decoder.

In Their Words

"We created the advanced functionality of the IncodeX One's Point-to-Point and Point-to-Multipoint capabilities with simplicity in mind."

–Scott Morrision
Vice President of Sales
LEIGHTRONIX

End Result

"What's most impressive about this entire setup, outside of the outstanding quality of the display at each of the end points, would have to be how easy this technology is to integrate into any event broadcast setup, allowing users to affordably expand their audiences."

–Scott Morrision
Vice President of Sales
LEIGHTRONIX

At a Glance

  • Name: TEDx Traverse City
  • Location: Traverse City, MI
  • 2014 Theme: "Game Changers—Designing Tomorrow"
  • Description: "The TEDx program is designed to give communities, organizations and individuals the opportunity to stimulate dialogue through TED-like experiences at the local level. TEDx events are fully planned and coordinated independently, on a community-by-community basis."
  • ted.com/tedx
  • TED slogan: "Ideas worth spreading"
  • Famous Past TEDx Speakers:
    • Bono, Singer–"Join My Call to Action on Africa"
    • Bill Clinton, President–"Let's Build a Health Care System in Rwanda"
    • Roger Ebert, Film Critic–"Remaking My Voice"
    • Jane Goodall, Scientist–"What Separates Us from the Apes"
    • Al Gore, Vice President–"New Thinking on the Climate Crisis"
    • Temple Grandin, Autism Activist–"The World Needs All Kinds of Minds"
    • Lennart Green, Magician–"Close Up Card Magic"
    • Herbie Hancock, Musician–"Herbie Hancock's All-Star Set"
    • Imogen Heap, Singer–"Wait It Out"
    • Jamie Oliver, Chef–"Teach Every Child About Food"
    • Tony Robbins, Motivational Speaker–"Tony Robbins Asks Why We Do What We Do"

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